Lark Manor is a non-public label model of furnishings offered completely by Wayfair. Because of this Wayfair contracts with varied producers, typically abroad, to provide furnishings based on their specs and designs, then sells it below the Lark Manor model title. This enterprise mannequin permits Wayfair to supply a various vary of kinds and worth factors whereas sustaining management over high quality and branding.
Understanding the character of personal label manufacturers offers invaluable context for customers. It explains how a single retailer can provide such a big selection, typically at aggressive costs. It additionally highlights the significance of researching particular items inside a non-public label model, because the producer and subsequently supplies and building high quality can differ from merchandise to merchandise. This information empowers customers to make knowledgeable buying choices based mostly on their particular person wants and preferences.