DieHard instruments are manufactured and offered beneath the model owned by Advance Auto Components, a significant automotive aftermarket elements supplier. The instruments themselves embody a variety of merchandise, from hand instruments like wrenches and sockets to energy instruments resembling impression drivers and drills, in addition to battery chargers, leap starters, and different automotive equipment. The model targets each skilled mechanics and do-it-yourself (DIY) fanatics.
Advance Auto Components leverages the DieHard model identify, initially related to sturdy automobile batteries, to market a complete software choice. This technique seeks to capitalize on the established status for reliability and longevity related to DieHard merchandise. Offering a variety of instruments beneath a recognizable model affords customers a handy, one-stop store for his or her automotive software wants. Moreover, the model’s deal with each professional-grade and consumer-level instruments permits it to cater to a broader market phase.